Personal branding is the conscious and intentional effort to create and influence public perception of an individual by positioning them as an authority in their industry, elevating their credibility, and differentiating themselves from the competition, to ultimately advance their career, increase their circle of influence, and have a larger impact'The company works ruthlessly to destroy any competition before the competition even gets a chance to mount a challenge in the marketplace' 'Just be careful that you don't pan to the left or right to check out the competition'You need to realize that over evaluating the competition in the market can make you lose track of what makes your brand unique Devote ample time to exploring your competitive advantage instead of converging all your energies on your rivals Also, competition should not be always about playing the wrong tactics or letting others down
Why You Are Your Own Best Competition
